newsletter dressedin

Stay up-to-date: Subscribe to the DressedIn Newsletter!

Written by Augusta Adriasola

Summer has finally arrived in Barcelona! This means that it is time for beach, sun and, of course, summer dressing. So this season beach lovers look no further than the newly-launched Goi Clothing, created by Barcelonan model and instagrammer Jessica Goicoechea.

“Since I was little I’ve been passionate about the fashion world and I like starting new projects”, says Jessica about the creation of the brand. “Creating my own clothing brand has been something I’ve always dreamt about and now that I have the opportunity I haven’t thought about it twice”. And the timing couldn’t be better: Jessica has established herself as a local Instagram celebrity as well as a prominent model. With almost 400.000 followers on her Instagram account, Jessica clearly has a huge fan base and of course her very own space to communicate this new project.

“Goi comes from my passion for fashion, the desire to create very feminine clothing, with attitude that define my personality”, explains the now fashion designer. This is why Goi Clothing’s first collection is all about pink (Jessica’s favourite colour) in all its forms. The line features crop tops, jumpsuits, t-shirts, dresses and polo-inspired shirts, all in different shades of pink and simply perfect to add to our summer wardrobe (by the way, pink is very in this season!).

Even more, the latest addition to the brand is a limited-edition bikini (in pink of course!), designed by Jessica in collaboration with the made in Barcelona swimwear brand Agüita. The bikini and the whole collection is available at Goi’s online store at The prices range goes from 20 to 60 euros for a dress, having size options and free delivery with purchases over 40 euros. Just a click and 2-3 days later you will have your Goi piece right at home and ready to rock!

All photos courtesy of Goi Clothing.